What is Sentiment Analysis?
Sentiment Analysis in SEO refers to the process of identifying, understanding, and evaluating the emotional tone behind online content, specifically how users feel towards a brand, product, or service.
It is essentially about interpreting whether the user sentiment is positive, negative, or neutral based on their online interactions or feedback.
This analysis can be applied to comments, reviews, social media posts, or any other user-generated content that provides insight into the user's sentiments or attitudes.
Sentiment analysis can be a valuable tool for SEO professionals. They can create content that is engaging for users, by understanding how users feel about a particular topic.