What is Keyword Frequency?
Keyword frequency is a term used in SEO to describe the number of times a particular keyword is used within a web page or piece of online content.
If a keyword is repeatedly used on a page, it is said to have a high keyword frequency. This frequency plays a role in how search engines rank websites and can impact how easily users can discover a site or content through organic searches.
Remember keyword frequency is slightly different from keyword density. Both tell the number of times a specific keyword appears on a web page, but the only difference is that in keyword density, this number is shown in percentages.
If you want to learn more about keyword density, read our in-depth article on this.