On-Page SEO

Keyword Frequency

Shahid Maqbool

By Shahid Maqbool
On Jun 20, 2023

Keyword Frequency

What is Keyword Frequency?

Keyword frequency is a term used in SEO to describe the number of times a particular keyword is used within a web page or piece of online content.

If a keyword is repeatedly used on a page, it is said to have a high keyword frequency. This frequency plays a role in how search engines rank websites and can impact how easily users can discover a site or content through organic searches.

Remember keyword frequency is slightly different from keyword density. Both tell the number of times a specific keyword appears on a web page, but the only difference is that in keyword density, this number is shown in percentages.

If you want to learn more about keyword density, read our in-depth article on this.

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