What is Local SEO?
Local SEO is a specialized aspect of search engine optimization that concentrates on improving the online presence of a local business in local search results.
It involves implementing specific strategies such as optimizing website content, making on-page adjustments, and building relevant links, all with the aim of targeting a local audience.
The goal of local SEO is to boost the chances of a business being discovered by users or customers searching for local products or services on search engines like Google.