What is Local Citation?
When your business name, address and phone number (NAP) are mentioned online, that's called a local citation. This information shows up on review websites, business directories, social media pages and more.
Local citations are important if you want customers to find your business when they search locally.
You can also add additional information like business hours, operating days, website URLs, and customer reviews.
Search engines utilize this information to verify and validate a business's location information and determine its relevance in local search results.
The more correct local citations you have, the easier local customers can find you. It also builds trust when your information matches on different sites.
More quality local citations make it easier for potential customers to discover your business. They are key for ranking higher locally, so it's worth the effort!