Which is the best free SEO tool?

Hello Wyatt!

There are quite a few good free SEO tools out there, but if I had to pick the best overall option, I would suggest Google Search Console.

Google Search Console (formerly Webmaster Tools) is a free suite of reports and tools provided directly by Google. Some of the key features include:

- See what keywords your site is ranking for

- Get alerted to any crawling/indexing issues

- View top linked pages and your internal linking

- Check mobile usability and page speed metrics

- Disavow any low-quality backlinks to your site

- Submit new content for crawling

- Receive email alerts for critical issues

Being an official Google product, the data comes straight from the source. It provides a wealth of diagnostic info to monitor your site's visibility and identify areas for improvement.

Other very useful free tools are:

- Google Analytics (view traffic stats)

- Google PageSpeed Insights (analyze page speed)

- Answer The Public (find keyword ideas)

- Ubersuggest (keyword research)

For on-page optimization, technical SEO audits, and backlink analysis, premium tools like Ahrefs, SEMRush and Moz are more robust but quite expensive.

For those just getting started with SEO on a limited budget, taking full advantage of Google Search Console's capabilities is probably the best first step.