What is UGC?
UGC (User-Generated Content) refers to any form of content that is created by users, rather than by brands or companies and is usually made available via social media or discussion forums, etc.
UGC often appears on platforms that have large, active user bases such as Facebook, Instagram, YouTube, Quora, and Reddit.
Some common examples include:
Product Reviews: found on e-commerce sites like Amazon, or on social media.
Social Media Posts: images, videos, or text about a product, service, or experience on users’ personal social media accounts like Facebook, Instagram, etc.
Blog Posts: experiences with a product or service on personal blogs or on review platforms.
Videos: posting videos on platforms like YouTube, TikTok, etc.
Forums and Discussion Boards: opinions, questions, answers, and discussions on platforms like Reddit, Quora, etc.