Technical SEO

Lazy Loading

Shahid Maqbool

By Shahid Maqbool
On Jun 27, 2023

Lazy Loading

What is Lazy Loading?

Lazy loading is a technique used in web design and development that delays the loading of non-critical elements until they are needed or the page is fully rendered.

This technique can significantly enhance site speed and performance, especially with pages that contain larger files such as images or videos.

From an SEO perspective, lazy loading can be beneficial as it helps improve page load times and overall site speed, which are important ranking factors for search engines like Google.

When implemented correctly, lazy loading can help provide a better user experience, especially for users with slower internet connections.

However, it is crucial to ensure that lazy loading is implemented in a way that is compatible with search engines like Google.

If not implemented properly, crawlers may not be able to see or index the content that is set to load lazily.

This can potentially impact the site's visibility in search engine results.

John Mueller on lazy loading

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