Technical SEO


Shahid Maqbool

By Shahid Maqbool
On Jun 23, 2023


What Is Hijacking?

In SEO, hijacking means using unethical ways to steal a competitor's search engine ranking which is doing better than the hacker's website. It is done by redirecting traffic from a competitor's website to one's own website.

URL hijacking is a common method that involves using a URL similar to the competitor's URL. By doing so, it is expected that the users will type the wrong address and come to the wrong website.

SERP hijacking is another unethical practice of getting a benefit from the ranking of the other website. By doing so, the less relevant is made to appear above the target site in search results.

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