How can I improve my Content Score to better meet the criteria of search engine algorithms?

Improving your Content Score to meet search engine criteria really comes down to focusing on creating high-quality, highly valuable content tailored to what your audience wants.

First and foremost, the quality and uniqueness of your content itself is crucial. Well-researched, in-depth, and informative content that provides a comprehensive answer or resource on a topic tends to get prioritized in rankings over shallow content. You need to create something brand new and valuable.

Hand-in-hand with quality is optimizing that content for the specific keywords and search intent your target audience is using. Doing keyword research to understand the queries they use, and then aligning your content strategy to match that intent is essential.

Search engines also heavily weigh user experience signals like fast load times, mobile-friendliness, secure browsing, simple navigation, etc. So optimizing the technical performance and UX of your content pages themselves is important.

Additionally, incorporate different content formats and media like videos, images, data visualizations, etc. to make your content more engaging, informative and multimedia-rich.

You'll want to aim for creating content that keeps users engaged - lowering bounce rates, earning social shares, comments and other signals that they find value in what you're publishing.

Building up your authority and reputation as an expert in your niche through quality backlink building and promotion is also a factor search engines consider.

Pay attention to optimizing your content structure with clear headings, formatting and internal linking to establish content hierarchies and context for search engines to easily crawl and understand.

And finally, structuring some of your content to provide direct answers to common questions can increase your chances of earning featured snippet rankings.

The biggest key though is consistently creating high-calibre content uniquely valuable to your audience, measuring engagement and performance in analytics tools, and updating your strategy over time based on what's working. Quality and relevance should always be the top priority.